What is branding and why should I invest in it?

  1. Branding is the impression your audience is left with after encountering your product or service.
    It is more than a logo. Investing in the visual and strategic components that will help tell your product or business’ story is extremely valuable. All the design services we offer contribute to branding.

  2. It builds Confidence and Credibility.
    Cohesive branding shows your target audience that you are serious about your product or service. It will tell your story in a professional, consistent way that will help you connect with your customers.

  3. Professional branding is Unique.
    It is customized specifically to help achieve your business goals. It distinctly reflects what your product or service represents and brings the vision in your mind to life!
 
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Design Services

 
 
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01 | Branding

This service includes a guided process through the creation of a brand identity; a custom logo with a few logo variations and the visual elements (color palette, typography, photography, etc.) that help keep your business aesthetic cohesive and consistent. Click below to view our branding packages.

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02 | Web Design

The primary touchpoint to connect with your target audience online. This service is the design and development of a custom Squarespace website with a clean, modern interface that showcases your copy, imagery and branding so the result is unique to your business.

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03 | Packaging

Have a product idea that needs to be brought to life? We offer packaging design services to elevate your brand and make an incredible impression on customers.

 
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04 | Print Design

Looking to exhibit a distinguishing, memorable quality for your business? We love designing real, hold-in-your-hands marketing materials that will set your business apart.

 
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05 | Digital Design

In today’s fast-moving digital world, successful communication requires a creative way to stand out. Every business has a story to tell and we make it possible for your business to establish an online presence by providing creative digital solutions.

 
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06 | Product Renderings

We love creating 3d product renderings! From high-quality, photo-realistic images to market your products or crafting a naturalistic photo shoot with your product photography, we have you covered.

 

À La Carte Services

 

Looking for something specific? We offer a boutique experience, meaning we can create something custom to your business. We also offer Retainer Services on a monthly basis for previous or current clients.

 

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How We Work Together

A distinctly established process yields consistent results.

 
 

1

CONVERSATION & CONTRACT
We will discuss your business and design goals, timeline and budget so that we can make sure everyone’s on the same page. A proposal with deliverables, a detailed work plan and payment schedule will be drawn up. Once the proposal is accepted, the contract is signed and a deposit is made, your project is placed in the queue, yay!

 

2

RESEARCH & STRATEGY
If this is a branding project, you’ll receive a questionnaire that prompts you to share important details about your business. We will do research to create a brand strategy that will meet your design goals. If this isn’t a branding project, we will communicate which files, information, imagery, specifications, etc. are needed so we can begin designing.

 
 
 

3

DESIGN & FEEDBACK
We’ll create designs for you to review on our agreed upon schedule and then it’s your turn to provide honest, detailed feedback. We’ll prompt you with specific questions to make sure our creative executions are meeting the needs of your business goals.

 

4

REVISIONS & LAUNCH
Once we’ve completed the revisions, it’s time to wrap up loose ends. You will be billed for your remaining balance and as soon as the final payment is received, you’ll receive a link to download your final files. It’s time to launch your design into the world!

 
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Radio In

Ready to get started? Get in contact to share the details of your project and schedule a consultation call.

 Connect @OVERCASHIERDESIGN